AI likeness licensing guides

Practical checks for the people being licensed, the people buying the licence, and anyone trying to establish whether a piece of AI content was authorized.

These guides focus on the parts that survive scrutiny: the scope written into a licence, the evidence attached to a specific output, and the limits of what any verification tool can prove.

For talent and representatives

Before you let anyone clone your voice

What to settle before the recording: access or a copy, the exact scope, script approval, expiry, revocation and how usage can be checked.

What to do when your voice appears without permission

How to preserve the evidence, pursue the right reporting routes, and understand the narrow question a provenance check can answer.

For agencies, brands and counsel

How to check an AI likeness licence

A buyer-side checklist covering the term, scope, signatures, asset version, document hash, append-only record and honest failure states.

AI identity licensing checklist

Twenty concrete checks across verified identity, consent, scope, payment, generation controls, output evidence and expiry.

Definitions and comparisons

Use the AI identity licensing glossary for precise definitions, or the comparison library when you need to distinguish a licence from a model release or Content Credentials.

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