AI likeness licensing for talent agents and managers

A representative needs to review the deal before the identity asset exists, keep each campaign inside the approved scope and preserve evidence of every authorized output.

Review the scope, not a blanket yes

Each licence should identify the buyer, campaign, script or use, formats, territory and duration. Category exclusions, approval rights and treatment of already-published content should be explicit before capture or generation.

Keep the asset and the contract connected

The workflow links verified identity and reviewed consent to one signed document hash, then links the resulting licence to the exact face or voice asset version. That avoids a common operational gap where the contract and the production asset live in separate systems with no reliable join.

Verify use and economics

Payment is secured before licensed generation unlocks. Platform pricing is 15 percent to SocialGravity and 85 percent to talent. Each authorized generation produces a receipt that can be checked independently, and revocation stops future generation.

Discuss represented talentUse the voice checklist

Common questions

Can a representative approve on someone’s behalf?

Authority depends on the representation agreement and applicable law. SocialGravity still requires the real person’s identity verification and explicit consent before their identity is used.

How is talent paid?

SocialGravity’s published platform pricing is 15 percent to SocialGravity and 85 percent to talent, with payment secured before licensed generation unlocks.

Can future campaigns reuse the same licence?

Only if they are expressly inside its scope. A new brand, campaign, format, territory or term requires new permission when the existing licence does not cover it.